Baja Fresh Adds CEO to Rink's Role

Published on Friday, April 06, 2012
Written by The Editors

Former CEO Kim steps down effective immediately.

Chuck Rink is the new CEO of Baja Fresh Mexican Grill, a fast-casual concept. Rink replaces David Kim, effective immediately. Kim had been CEO of Baja Fresh since November 2006.

Rink has served as president of Fresh Enterprises, LLC, Baja Fresh's franchisor, since January 2008. He will now carry the title of president and CEO.

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