Trends

Keeping the foodservice equipment marketplace up to date with the latest menu and concept trends.

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Southbend Names Chris Reeves Vice President of Sales

Commercial cooking equipment manufacturer Southbend named Chris Reeves vice president of sales.

Reeves brings more than two decades of sales experience to his new position, having previously held executive sales positions at Nor-Lake and Excell Marketing. 

Reeves will direct the sales strategy and lead the Southbend team in introducing new and existing equipment and technologies to the marketplace. He will continue in his current role of promoting sales synergies between Southbend and sister company Star Manufacturing.