Marketing now part of the mix for the company veteran.
Lutz to lead the quick-serve chain's operations and development teams.
Monfort and Spencer assume new roles within the territory.
Menu innovation is neccessary for long-term success but it can create a chain reaction that negatively affects cutomer service. Juan Martinez reviews a few pitfalls and gives his expert advice on how to avoid them.Read more...
How would a $15 per hour minimum wage affect the restaurant industry? Well, the answer depends on who you ask. This week we explore several different theories while taking a look at a variety of other economic indicators and foodservice-related developments.Read more...
Broadline distributor will have annual sales of $65 billion.
Forty three percent of reps report increased consultant activity.
Billing itself as an "artisanal Mexican kitchen," Qdoba has grown to more than 500 units and secured its position as a major force in the fast-casual restaurant segment.
While LTOs keep things interesting, the chain's best strategic innovation of late is its Craft 2™ menu option, launched in January 2010. "It allows guests to mix and match two of our most popular items in one entrée for an average price of $5.99," says Ted Stoner, director of strategic product development. "It lets them try different things in smaller portions or balance a smaller portion of a heavier item with a salad. When the economy was so soft we really had to look hard at how we could entice loyal guests to come back in more often and also to attract new guests. This was a huge success on both fronts and it continues to represent a nice percentage of sales."
In line with a recent drive to promote its more healthful menu options, Qdoba even offers customers suggestions on Craft 2™ menu combinations that come in at less than 600 calories.