Strategic Names New Sr. VP of Sales

Consumer packaged goods veteran Schuttenhelm joins the Dallas-based foodservice equipment and supplies dealership.

Rich Schuttenhelm is the new senior vice president of sales for Strategic Equipment and Supply Corporation, a Dallas-based foodservice equipment and supplies dealership. Prior to joining Strategic, Schuttenhelm served as vice president and managing director of CROSSMARK Company.

In addition, Schuttenhelm held various sales positions with the Dr. Pepper Snapple Group, including vice president of national accounts. 

In our 2012 Distribution Giants Study, FE&S estimated Strategic's 2011 sales at $228.38 million, placing it fourth on the magazine's list of the top 100 foodservice equipment and supplies dealers by sales volume.

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